Arizona Events Group and Vitae Sports & Entertainment partner up for the 8th Annual Arizona Balloon Classic

FOR IMMEDIATE RELEASE
NOVEMBER 8, 2018

Goodyear, AZ and Scottsdale, AZ, November 8, 2018– Arizona Events Group (AEG) announced today that it has enlisted Vitae Sports & Entertainment (VSE) as their exclusive marketing arm and managing partner for sponsorships, media, community partnerships, and hospitality. On January 25-27th, one of Arizona’s most popular outdoor events, the 8th Annual Arizona Balloon Classic (ABC8) will host up to 20,000 attendees that come from across the nation, throughout the Southwest region and the state, to come see one of Arizona’s most spectacular events.

This three-day, two-night family festival provides fans the up-close experience of local and national hot air balloons in all shapes and sizes.  “We are excited to partner up with Chris to continue to grow our special event in providing southwest fun and memorable experiences.” Tim Matykiewicz, President/CEO of Arizona Events Group said. “The Arizona Balloon Classic has become one of the popular aviation, family-friendly events in the state that our attendees look forward to every year.”

VSE will assist in securing a presenting sponsorship for the ABC8. This will be the first time this opportunity has become available since its inaugural year. “Chris’ track record in and out of market within the sports and event venue industry is what stood out for us in bringing him on board, as we strive to be in the middle of the action-packed sports and tourism time of the year.” The Arizona Balloon Classic falls between the Barrett-Jackson Car Auction, that takes place the week prior to ABC8 and the Waste Management Phoenix Open, the week after ABC8, in Scottsdale.

The Arizona Balloon Classic is the only hot air balloon race and festival within the Phoenix Metro area. “It’s a niche event that offers hot air ballooning, beautiful winter weather of Arizona and enriches the traditions of the Southwest.” Chris Antonious, President of Vitae Sports & Entertainment said. “Tim and his team have built a special event for the community, so it was a natural alignment for us.” The sports and entertainment group recently relocated their headquarters to Scottsdale, Arizona, extending their offices and presence out of New York City. “Arizona has become one of the premier sports and entertainment markets in the world. We are excited to grow our efforts here and help continue the tradition of the ABC by further hyper-connecting this fun-filled event amongst the entire business and non-profit community during an exciting time of the year in our state.”

For details about the 8th Annual Arizona Balloon Classic, please visit www.abcfest.com. If you have any questions or would like more information about this press release­­, please contact press@vitaese.com.

About Arizona Events Group:

Producers and Managers of Sports, Entertainment and Events of ALL occasions. AEG has produced, managed and coordinated events like the annual Arizona Balloon Classic – Arizona’s Premier Hot Air Balloon Race & Festival, Fiesta, Cactus and Arizona Bowls and Super Bowls XXX & XLII. In addition, providers of special event products, services and consulting. Arizona Events Group takes a strategic and personal approach with special event business opportunities. For more information about AEG, please visit www.azeventsgroup.com.

About Vitae Sports & Entertainment:

Vitae Sports & Entertainment (VSE) is a reimagined sports and entertainment group. We aren't just storytellers, we are game changers who help brands, events and communities take control of the game. VSE's mission is that together, we can change the world through the power of sports. For more information about VSE, please visit www.vitaese.com.